SHANGHAI - Today, Hilton HHonors, the loyalty program for Hilton Worldwide's 10 distinct hotel brands, announced a new alliance with China Southern Airlines' loyalty rewards program, the Sky Pearl Club. Members of both programs can now earn Hilton HHonors points and Sky Pearl Club miles when they stay at any of the more than 3,900 participating hotels within the Hilton Worldwide portfolio. China Southern Airlines is Hilton HHonors' fourth airline alliance in China, joining Air China, China Eastern Airlines and Hainan Airlines.
"Our strategic alliance with China Southern Airlines meets the evolving needs of our Hilton HHonors members by giving them even more ways to earn points and airline miles, complimentary hotel stays, room upgrades, experience rewards and merchandise," said Jeff Diskin, senior vice president, customer marketing, Hilton Worldwide. "With four airline alliances in China, Hilton HHonors now offers one of the strongest reward programs in the region."
Through this alliance, Hilton HHonors members can earn 10 HHonors base points + 1 Sky Pearl Club kilometer for every dollar spent during their stay at ahotel within the Hilton Worldwide portfolio (and 1 Sky Pearl Club kilometer per every two dollars spent at Home2 Suites by Hilton and Hampton Hotels properties). Hilton HHonors points also can be exchanged for miles, with 10,000 points equaling 1,000 Sky Pearl Club kilometers.
"We are delighted to align ourselves with Hilton HHonors, a leader of hotel guest loyalty programs across the globe," said Zhou Junbao, Senior Vice President, Marketing, China Southern Airlines. "Through this alliance we are giving our valued members even more ways to enjoy their travel experience, whether in the air or on the ground."
Hilton HHonors is the only hotel guest-loyalty program to offer Points &Miles® as well as No Blackout Dates with no capacity controls at more than 3,900 hotels worldwide. For additional information on Hilton HHonors earning styles and airline partners, please visit news.hiltonhhonors.com. To enroll in the Sky Pearl Club or to learn more about the program, visit http://skypearl.csair.com/en/.
Contacts:
Scott Carman
Hilton Worldwide
+1 (703) 883-5803
scott.carman@hilton.com
About China Southern Airlines
Established on October 11, 2002, China Southern Air Holding Company specializes in air transport service, and is engaged in air passenger and cargo agencies, import and export trade, financial planning and wealth management, construction and development, media advertising and other industries. China Southern Airlines went public on both New York and Hong Kong Stock Exchanges in 1997 and listed in China's mainland in 2003. At present, China Southern Air Holding Company has 8 member enterprises including China Southern Airlines Co., Ltd, pilot training academies in Beijing and Australia, and a flight simulator training center and an aviation engine overhaul center in Zhuhai. China Southern Airlines operates the largest fleet, most developed route network and largest passenger capacity of any airline in The People's Republic of China.
About Sky Pearl Club
China Southern Sky Pearl Club - the frequent flyer program of China Southern Airlines, together with service hotline 95539 and airport service counters, offers Sky Pearl Club members comprehensive and convenient service throughout China. As the newest member of the SkyTeam, the Sky Pearl Club allows its club members to earn FFP miles not only flying China Southern domestic segments but also on flights of other SkyTeam member airlines within the SkyTeam global network. Furthermore, Sky Pearl Club members who fly internationally have access to more than 400 VIP rooms around the world and other elite services such as priority check-in and boarding.
About Hilton HHonors
Hilton HHonors, the award-winning guest-loyalty program for Hilton Worldwide’s 10 distinct hotel brands, offers its 34 million members more ways to earn and redeem points than any other guest-loyalty program, enabling them to create experiences worth sharing at more than 3,900 hotels in 90 countries and territories. HHonors members can now redeem points for any room, anywhere, anytime, including the most luxurious suites, using any of four room rewards: Premium Room Rewards, Room Upgrade Rewards, Points & Money Rewards and Standard Room Rewards. In addition, HHonors members can use points to purchase unique experience rewards, merchandise and vacation packages, make charitable contributions and more. HHonors is also the only guest-loyalty program to offer ‘No Blackout Dates’ and ‘Points & Miles’ for the same stay at its properties worldwide, including participating Waldorf Astoria Hotels & Resorts, Conrad Hotels& Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. Membership in HHonors is free, and travelers may enroll online by visiting www.HiltonHHonors.com or connect with Hilton HHonors at news.hiltonhhonors.com.
About Hilton Worldwide
Hilton Worldwide is a leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For 94 years, Hilton Worldwide has offered business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,900 hotels and timeshare properties, with more than 650,000 rooms in 90 countries and territories and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors®. Visit
www.hiltonworldwide.com for more information and connect with Hilton Worldwide at
www.facebook.com/hiltonworldwide,
www.twitter.com/hiltonworldwide,
www.youtube.com/hiltonworldwide,
www.flickr.com/hiltonworldwide and
www.linkedin.com/company/hilton-worldwide.







